*창고에서 문화 허브로, 상하이의 새로운 랜드마크 [ AIM Architecture ] Fotografiska Shanghai

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"건축은 시간과 장소를 말해야 하지만, 동시에 영원함을 갈망해야 한다."
-프랭크 게리(Frank Gehry)

창고에서 문화 허브로, 상하이의 새로운 랜드마크  AIM Architecture-Fotografiska Shanghai


이 블로그 글은 Fotografiska Shanghai의 리노베이션 프로젝트에 대해 다룹니다. 상하이의 오래된 창고를 현대적인 예술 및 문화 공간으로 재탄생시킨 AIM Architecture의 작업을 살펴보겠습니다. 과연 이 공간이 어떻게 사진과 예술을 중심으로 커뮤니티를 형성하고, 도시의 문화 허브로 자리 잡을 수 있었는지에 대해 알아봅시다.

a. 프로젝트 개요
프로젝트 명: Fotografiska Shanghai
설계자: AIM Architecture
위치: 상하이, Suzhou Creek
면적: 4,637 제곱미터
완공 시기: 2023년 10월

b. 설계 컨셉
핵심 개념: 산업 유산과 현대 문화의 융합
영감: 상하이의 다층적인 도시 풍경과 역사
디자인 특징: 기존의 산업적 요소와 현대적인 가구, 조명을 조화롭게 배치해 공간의 매력을 극대화했다. 

c. 설계 컨셉의 구현
구현 방법: 원래의 벽돌과 콘크리트 구조를 보존해 역사성을 강조했으며, 자연광이 유입되도록 큰 창문과 크리털 스타일의 도어를 설치했다.
구체적 사례: 내부 전시 공간은 창문이 없으며, 스포트라이트를 활용해 사진 작품에 집중할 수 있도록 설계했다. 

d. 주요 설계 요소
자연 통합: 대형 파티오 도어와 클레레스토리 창을 통해 자연광이 유입되며, 실내외의 경계를 허문다. 
환경 지속성: 기존 자재를 재활용하고 건물의 에너지 효율성을 높여 환경 친화적인 설계를 구현했다. 
사회적 영향: 이 프로젝트는 문화 공간을 중심으로 커뮤니티를 형성하며, 주변 지역의 활성화를 목표로 한다. 

e. 내부 및 외부 디자인
내부 공간: 대형 창문을 통해 유입되는 자연광과 함께 다양한 색조의 벽면으로 전시마다 다른 분위기를 연출했다. 
외부 공간: 도시 전경이 보이는 넓은 테라스가 전시 후 휴식을 취하기에 이상적인 장소로 제공된다. 
재료의 적용: 콘크리트 벽과 기둥이 자연스러움을 강조하며, 금속 소재의 가구와 조명이 현대적인 느낌을 더해준다. 

f. 글로벌 건축 트렌드와 비교 분석
글로벌 트렌드: 오래된 산업 건물을 문화 공간으로 재탄생시키는 트렌드는 전 세계적으로 주목받고 있다. 상하이뿐만 아니라 뉴욕, 베를린에서도 비슷한 시도가 이루어지고 있다. 
특징 비교: Fotografiska의 다른 지점들과 비교해, 상하이 지점은 건물의 역사성과 문화적 배경을 더욱 깊이 반영했다. 

g. 인사이트
전문가 의견: AIM Architecture는 이 프로젝트를 통해 오래된 건물의 역사성을 존중하면서도 현대적인 디자인을 결합하는 방식이 도시 재생의 중요한 방법임을 강조했다. 특히 산업 유산을 보존하면서도 지역 사회와의 연결을 유지하는 점이 높게 평가받고 있다. 
미래 전망: 복합 문화 공간의 중요성이 증가하며, 이러한 공간은 도시 재생과 문화 발전의 중심으로 자리잡고 있다. AIM Architecture의 설계는 미래 도시 설계에 중요한 방향성을 제시하며, 다른 도시에서도 비슷한 사례가 늘어날 것으로 예상된다. 

h. 사용자 경험
거주자 의견: 방문객들은 이 공간을 문화와 예술이 살아 숨 쉬는 장소로 인식하고 있다. 전시 공간의 몰입감과 라운지 공간의 편안함이 결합되어 다양한 문화 경험을 제공한다. 
사용 편의성: 넓은 동선과 다양한 기능이 조화를 이루어 사용자의 편의를 극대화했다. 

과거의 흔적을 현재의 예술로 재탄생시키다.
Fotografiska Shanghai는 오래된 창고를 현대적인 문화 공간으로 변모시킨 대표적인 사례이다. AIM Architecture의 설계는 과거와 현재, 그리고 미래를 연결하는 중요한 역할을 하며, 도시 재생과 문화적 커뮤니티 형성의 가능성을 보여주었다. 
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Fotografiska Shanghai Transforms a Disused Warehouse into a Vibrant Culture Hub

Originally established in Stockholm in 2010, the world renowned photography museum Fotografiska continues its ambitious global expansion with the opening of Fotografiska Shanghai, a former warehouse nestled along the Suzhou Creek that has been transformed by AIM Architecture into a vibrant destination for art and culture. The project masterfully blends preservation and reinvention, creating a space that honours its industrial past while ushering in a new era of visual storytelling. Joining other international outposts in New York, Tallinn and Berlin, the new Fotografiska Shanghai embodies the museum's vision of fostering cultural exchange and community engagement through photography.

At the heart of the project is a commitment to preserving the historical integrity of the building while fostering a new narrative deeply rooted in visual art. The integration of original brickwork, concrete beams and industrial details in modern spaces creates a multi layered environment that exudes authenticity and intrigue. This approach not only maintains the building's industrial legacy but also breathes new life into the space, thereby transforming it into a dynamic cultural centre that catalyzes neighbourhood rejuvenation.

Inspired by the diverse layers of the city, the ground floor layout embraces openness and fluidity, with various functions, including a restaurant, bar, retail space and ice cream shop, sequentially arranged along the building’s elongated street façade. Large patio doors and clerestories fill the museum’s public spaces with natural light as well as opening up to the street outside inviting people in. Inside, exposed concrete beams and posts are paired with Crittall style doors to evoke the building’s industrial heritage, glazed black floor tiling introduces a sense of sleek craftsmanship while contemporary furniture injects pops of vibrant colour and softness.

Circulation within the museum is facilitated through two grand staircases imbuing the visitors’ experience with a ceremonial sensibility. Throughout, custom designed vertical lights along the walls guide visitors through the exhibits, serving as both navigational elements and dynamic light experiences. As guests move from one floor to another, these lights create an interplay of light and shadow that brings the visual narratives to life.

In typical Fotografiska fashion, the exhibition spaces themselves have no windows, allowing the spotlit photographs to take centre stage, with display walls painted in different colours creating an immersive experience where visual narratives come to life. In contrast, transition spaces between offer visitors the opportunity to reconnect with the property's heritage in all its rugged materiality, as the building’s concrete skeleton has been left exposed, with the intention of drawing the eye to its industrial essence.

Conceived as a futuristic vision of a traditional garden room, the top floor blends indoor and outdoor spaces, including a vast terrace offering panoramic views of the city. Housing a convivial bar and lounge, this is an ideal place to relax after visiting the exhibitions and share the experience with friends. Exposed concrete walls can also be found here, in this case juxtaposed with plush fabrics, vibrant green and yellow tones, and curvaceous forms courtesy of playfully designed furnishings. Finally, a VIP room boldly swathed from floor to ceiling in red tones further underscores the entire scheme and its overall objective to create a unique and memorable experience.

Fotografiska Shanghai is more than just a museum; it’s a cultural hub that is destined to host workshops, lectures and events, with the aim of fostering a community of artists, enthusiasts and curious minds who share a passion for photography. This new and important outpost in China ultimately serves to solidify Fotografiska's ever expanding significance as well as role as a global leader in the world of visual art and cultural exchange.


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